• Samsung  Dual LCD launch
  • Samsung  Dual LCD launch
  • Samsung  Dual LCD launch
  • Samsung  Dual LCD launch

Samsung Dual LCD launch

Created a themed environment, directly relating to the branding campaign for the launch of Samsung Dual LCD Camera Took the existing Samsung Experience space in NYC and completely changed the environment Displays created using set design techniques were utilized to create cost effective but incorporative elements to communicate different locals throughout the world Redefining flow through the existing experience helped to break common paradigms enough that people entering the space didn’t recognize where they were